Communication Plan

Purpose: The Purpose of the Communication Plan template, is to document communication processes, in terms of key messages to be conveyed and which media should support a social exchange between relevant actors.

Core concerns: The Communication Plan template enables you to model how people exchange information in your enterprise – via what channels and in what business context. You do this by modelling the message being communicate, the channel used and the reach the channel offers. These aspects can be connected by Connections, Associations, Aggregations or Flows.

Graphical representation of objects:

Below, you can see an example of a Communication Plan for a monthly newsletter:

Relation to other templates: The Communication Plan template is based on the Enterprise Design theories and is as such in the same family as the Architecture Overview, Actor Map, Brand Overview, Content Map and the  Business Eco System.

Properties and metadata: The Communication Plan template ­­­­can for example retain the following information:

  • A description of the diagram
  • Audits (auto generated information regarding its current state and access rights)
  • Associated documents, diagrams and other objects
  • Inherent Risk detailing risk considerations
  • Governance information detailing information about the published diagram and who has been involved in the approval of the diagram

The above picture shows the properties dialogue window for the Communication Plan template, where you can view and edit the diagram’s properties in QualiWare Lifecycle Manager.

For more information: If you want to learn more about Enterprise Design, we have a four-part webinar by Milan Guenther available for viewing. You can also visit Milan’s website, where you can learn more about the Enterprise Design framework.

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